Social media influencers are having a huge impact on the industry, both positively and negatively. On the positive side, influencers are able to reach out to millions of people with their content and have a lot of influence over their followers.
This can be beneficial to the industry, as it can help to promote products and services. Furthermore, influencers can provide valuable insight into the industry and help to educate their followers about certain products and services.
On the negative side, influencers can also have a negative impact on the industry. They can encourage their followers to purchase products and services that they don’t necessarily need, or to engage in activities that may not be beneficial to them.
Furthermore, some influencers can be seen as too perfect and unattainable, which can have a negative impact on the industry.
