Social media influencers are changing the traditional concept of celebrity status. They are providing an alternative to traditional celebrities, who typically come from the entertainment industry.
Influencers are now becoming celebrities in their own right, and their influence is often seen as more genuine than that of traditional celebrities.
Social media influencers are also changing the way in which people view celebrity status. People are now more likely to follow influencers rather than traditional celebrities, as influencers can provide a more authentic experience.
Furthermore, influencers are often seen as more relatable than traditional celebrities, as they are not always portrayed in a perfect light.